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Know how Dealsbag was able to transform its digital business and increase digital revenue by 30X
ABOUT THE CLIENT
Dealsbag is an online ecommerce platform that works with the leading brands to promote their offers. Currently it is serving around 26000 orders per day. Read the full success story to know the overall journey.
BUSINESS IMPACT:
- Improve online orders by 600%
- Digital revenue increased by 30X
Other KPI:
- Significant improvement in organic search
- Leads through paid search increase by more than 300%
BUSINESS CHALLENGE:
Platform was not intuitive and user friendly. We ran a design workshop and obtain insights on user experience
SOLUTION OFFERED
Our approach was to map the customer experience with platform navigation. Platform Simplification within 20days, helped us get on the marketing plan. We started with Google Ads, Social display and Retargeting Ads that helped Deals Bag to drive 200 orders in advance.
Initial audit on platform experience
Customer Navigation and Maneuvering
Built the website content and keyword strategy
Media budgets spent on Google Ads, Social Display and Retargeting Ads
Continuous optimization as part of the overall strategy
Custom content and personalization made on the web pages
